ST. HELENA, Calif. – Tricia Williams has accepted a new position with the St. Helena Hospital Region, regional vice president of Behavioral Medicine and Population Health.

In this expanded role, Williams will have oversight over behavioral health services at the Vallejo and St. Helena Napa Valley campuses as well as population health services across the Northern California Network.

Williams brings a wealth of experience to her new position.

“Tricia has over 20 years of experience in health care which includes behavioral health leadership and a passion for advocacy. Combined with her commitment to mission and the patient experience, these qualities position Tricia to make a contribution to our behavioral medicine and population health initiatives,” said Dr. Steven Herber, executive vice president at St. Helena Hospital.

In 1990, Williams began her career in health care working for Loma Linda University Medical Center as the director of marketing for their Occupational Medicine services.

In 1993 Williams joined Community Psychiatric Centers, an international for-profit behavioral medicine hospital system, as their director of marketing.

In 1996, she became the director of Business Development for Valley Health System, the largest health care district in the state of California.

There Williams developed and implemented plans to open a new psychiatric unit, negotiated a psychiatric hospitalist program, and worked with the local MediCal initiative health plan to build networks to serve their system’s integrated delivery system with over 300,000 member lives. Williams also maintained relationships with state and federal legislatures.

Williams joined St. Helena in 2006 as vice president of Business Development and Marketing where she launched the Coon Joint Replacement Institute and the NoWaitER campaign.

In 2010 she accepted the role of vice president of Operations and Planning for SHNV and the region. In this role she has been instrumental in managing our labor costs and launching Project Transform, a $20 million construction project to transform patient care areas.

Williams will begin her new role on Nov. 1 and will have offices on both the Vallejo and Napa Valley campuses.